Magic Training
Magic TrainingRunning plans
Runners training together on an outdoor track
Platform for coaches

The platform for your
running coaching business.

From invite to feedback: panel, prescription, strength, watches and app — in one place.

+204 plans in the catalog·3 watch integrations·1 app for athletes and for you

+204

plans

+7,637

runners

+1,655

workouts last month

1,011

training now

Everything that's scattered today, in one panel.

Spreadsheet, WhatsApp group, each athlete's Strava and the strength app become one thing — and your team gets time back to coach people.

Panel

See your whole team at a glance

Weekly adherence, volume, last workout and an alert for whoever stopped — for every athlete. Clubs organize groups and search finds anyone in seconds.

  • Weekly adherence and volume per athlete
  • Alert for whoever stopped training
  • Clubs to separate groups and levels

Athletes

This week
  • AP

    Ana Paula

    5/5

    Trained today

  • BM

    Bruno M.

    3/4

    Trained yesterday

  • CS

    Carla S.

    4/5

    Trained today

  • DR

    Diego R.

    0/4

    No workout for 5 days

Prescription

Write the workout. The platform does the rest.

Type the session the way you already think and it becomes a visual workout instantly, with each athlete's right pace from the magic calculator.

  • Text becomes a structured workout instantly
  • Individual paces, updated in one click
  • Running, intervals and strength in the same editor
You type
Instantly becomes a session
your text magically becomes a workout
Strength

Strength training in the same plan as running

Sets, load, rest and execution method per set, with a library of 1,200+ exercises plus your team's own exercises.

  • Custom exercises with video and muscles worked
  • Muscle map of the athlete's week
  • Strength session on the athlete's watch
You type
4x8 agachamento livre 60kg /90s [AQC|FS|TS|BOS] - Top set on the 3rd
3x10 terra romeno 45kg /90s - Hamstrings
3x12 afundo com halteres 14kg /60s - Each leg
3x20 elevação de panturrilha 20kg /45s - Achilles tendon
3x40s prancha - Trunk isometry
5 exercises · 16 sets
The athlete receivesStrength
4x
Agachamento Livre
AQCFSTSBOS
S1 Aquecimento · S2 Feeder Set · S3 Top Set · S4 Back-off Set
8reps
60kg
Top set on the 3rd
90sDescanso 90s
3x
Terra Romeno
10reps
45kg
Hamstrings
90sDescanso 90s
3x
Afundo com Halteres
12reps
14kg
Each leg
60sDescanso 60s
3x
Elevação de Panturrilha
20reps
20kg
Achilles tendon
45sDescanso 45s
3x
Prancha
40s
Trunk isometry
the text becomes a structured workout in the app and on the watch
Feedback

The conversation stays on the workout, not in the group

The athlete logs perceived effort and comments on every workout; you reply in the right place and get it all in one inbox.

  • Perceived effort per workout
  • Coach comments with an app notification
  • Feedback inbox

Athlete feedback

6×800 m repeats

Effort 8/10
AP

Held the pace through the 5th; the last one dropped 5 s.

MT

Perfect, that was expected. Next week we hold the 6th.

Reply…
Watches

The workout goes to the watch and comes back completed

Garmin, Polar and Strava sync on their own. Apple Watch and Wear OS get the guided workout. Nobody types anything.

  • Automatic Garmin, Polar and Strava sync
  • Guided workouts on Garmin, Apple Watch and Wear OS
  • Activity matched to the planned workout automatically
Synced just now · via Garmin

Long run 18 km

Completed · 1h34 · 5:14/km

Matched the planned workout

GarminPolarStrava
Plans

Catalog, base plans or from scratch

Use the 204+ catalog plans, create your team's private base plans or build from scratch for each athlete — and edit the active plan anytime.

  • 204+ ready-made plans, 5K to marathon
  • Your team's private base plans
  • Real-time editing of the active plan

Catalog

204+ ready-made plans, 5K to marathon

Base plans

Your team's private periodization

From scratch

Week by week, for one athlete

Athlete profile

Intake form, target race and long run day

Every athlete has a profile with intake form, target race, preferred long run day and paces — and you control what they see of the plan.

  • Intake form and injury history
  • Target race with countdown
  • Future weeks hidden, if you want
AP

Ana Paula

Athlete profile

Target race
Marathon · in 12 weeks
Long run day
Sunday
Intake form completedFuture weeks hidden
Team

Several coaches, one business

Invite coaches, set master coaches, organize clubs and publish your public page to attract new athletes.

  • Coaches and master coaches
  • Public page with WhatsApp contact
  • Listing in the coaching directory
Accepting athletes

Ritmo Running Club

Rio Claro, SP

3 coaches · 42 athletes

APBMCS
WhatsApp

How it works

Three steps and your team is training inside the platform.

1

Create your team

Create your account, name your coaching team and pick an athlete tier — all online, in minutes.

2

Invite your athletes

Email invite or link an existing account. Every athlete gets premium included — they don't pay anything.

3

Train and follow up

Build the plans, track adherence and exchange feedback on every workout.

Starting at R$ 29,00/month

One price per athlete tier, everything included. No setup fee, no lock-in — and your athletes pay nothing.

Frequently asked questions.

Rather talk before you start?

Ask questions, request a demo or a trial period for your coaching business. We reply on business days.

Your coaching business, on another level

Create your coaching team in minutes and invite your first athlete today.

Create my coaching team