Magic Training
Magic TrainingRunning plans
Plans & pricing

One price per athlete tier. Everything included.

No setup fee, no lock-in and no charge per extra athlete. Your athletes train with premium included — only the coaching business pays.

  • Card or PIX
  • Cancel anytime
  • 3% off yearly

Choose your athlete tier

Every plan has the same features. The only difference is how many active athletes your team can have.

3% off the annual total, on every plan

Starter

Up to 5 athletes

R$ 29,00/month

≈ R$ 5,80 per athlete

Start with this plan

Essential

Up to 10 athletes

R$ 39,00/month

≈ R$ 3,90 per athlete

Start with this plan

Base

Up to 20 athletes

R$ 79,00/month

≈ R$ 3,95 per athlete

Start with this plan
Most popular

Growth

Up to 50 athletes

R$ 159,00/month

≈ R$ 3,18 per athlete

Start with this plan

Performance

Up to 80 athletes

R$ 229,00/month

≈ R$ 2,86 per athlete

Start with this plan

Elite

Up to 200 athletes

R$ 329,00/month

≈ R$ 1,65 per athlete

Start with this plan

The only difference between plans is the number of active athletes.

Included in every plan

  • Athlete dashboard with adherence and progress
  • 204+ plan catalog plus your own plans
  • Active plan editing and paces from the magic calculator
  • Two-way feedback on every workout
  • Automatic Strava, Garmin and Polar sync
  • Clubs, coaching staff and public team page
  • Strength prescription with a library and your own exercises
Simulate

How much does it cost per athlete?

Drag to the size of your team and see the recommended plan and the cost per athlete.

20
150100200+
R$

For comparison only — this value is never sent or stored.

Recommended plan

Base

Up to 20 athletes

Monthly cost
R$ 79,00/month
Per athlete
R$ 3,95/month

2% of each athlete's monthly fee

Start with this plan

Spreadsheet and WhatsApp vs. Magic Training

What your team does by hand today — and what starts happening on its own.

Delivering the day's workout
Spreadsheet + WhatsApp:Shared spreadsheet or a group message
Magic Training:In the athlete's app, with a reminder, and on the watch
Each athlete's paces
Spreadsheet + WhatsApp:Calculated by hand, athlete by athlete
Magic Training:By the magic calculator, updated in one click
Knowing who trained
Spreadsheet + WhatsApp:Asking the group or opening everyone's Strava
Magic Training:Automatic Garmin, Polar and Strava sync in your panel
Athlete feedback
Spreadsheet + WhatsApp:Voice notes on WhatsApp, scattered
Magic Training:Per workout, with perceived effort, in the right place
Strength training
Spreadsheet + WhatsApp:Another document, another app
Magic Training:Same editor, same calendar
Athlete's premium subscription
Spreadsheet + WhatsApp:Everyone pays for their own app
Magic Training:Included in the team's subscription
A page to attract athletes
Spreadsheet + WhatsApp:Instagram only
Magic Training:Public page + coaching directory
Cost per athlete
Spreadsheet + WhatsApp:Your time
Magic Training:Between R$ 1.65 and R$ 5.80 per month, by tier

How billing works

By tier of active athletes

Active athletes and pending invites take a seat. When your team grows, move up a tier instantly.

Card or PIX

By card, renewal is automatic. With PIX you pay for the period and renew whenever you want — remaining days carry over.

Monthly or yearly

Yearly, every plan gets 3% off the 12-month total.

No lock-in

Cancel anytime. Access continues until the end of the period already paid.

Frequently asked questions.

Rather talk before you start?

Ask questions, request a demo or a trial period for your coaching business. We reply on business days.

Start today, no setup fee

Create your coaching team in minutes and invite your first athlete today.

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